It is a 'such a thing' because it is up to the owner of the dog, and totally up to him to tag one 'too valuable'. (Not knowing anything about Frosty or his dogs, just using his and SB's name) They could have one that they deemed 'too valuable' and the next guy would not give two squirts of piss and match the dog.
Beauty is in the eye of the beholder. To each his own. All that applies.
EWO